Local Incentives

Local Incentive – the Film Marketing Partnerships

The mission of the Film Marketing Partnerships is to market the St. Petersburg Clearwater area as a film production destination that supports financially viable and high-production-value-film, television and digital media that contribute to the county’s tourism industry and local economy.  
This local incentive program pays an agreed-upon amount to qualifying production companies in return for specific promotional commitments to the St. Petersburg-Clearwater, Florida, area. Grants typically range from $5,000 to $500,000.  
Recent films to utilize this incentive are Tim Burton's Miss Peregrine's Home for Peculiar ChildrenRandom Tropical Paradise, and Paying Mr. McGetty.


  • Attract filmmakers to Pinellas County
  • Increase the length of stay of filmmakers and out-of-town crews
  • Increase the number of room nights occupied by crews
  • Generate a favorable profile of this area among decision-makers within the filmmaking industry and media content creators. The county and a production company will evaluate destination exposure, resort tax revenue, and how the area may be promoted as a filmmaking region. Upon agreement, and a contract, the county will pay the production company the agreed upon amount.

Destination exposure may be evaluated partly or entirely upon the following criterion:

  • Portrayal of the destination
  • References to the destination in the story
  • Featuring natural attractions, landmarks or significant key locations
  • Citing in the film’s credits, as agreed between the film commission and film producers
  • Appearances or testimonials from film or TV principals on behalf of the area for use on our website.
  • Video testimonials or discussion of the destination on the DVD by director, producers and/or talent
  • Partnerships on joint public relations campaigns for film promotion
  • Film premiere marketing and hosting opportunities
  • Social Media promotion 

To apply, email tony@filmspc.com

I had a wonderful time shooting 'Six Dance Lessons in Six Weeks.' It was a completely rewarding experience. It was my first time in St. Pete Clearwater and I was...

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Cheyenne Jackson, Actor, May 2013